British Psychoanalytic Council stats are in! Since moving to BrightMinded, BPC has seen an increase in membership registrations.
We were delighted to receive positive feedback from Laura at BPC, who told us that the council has seen a nearly 20% increase in membership registrations since BrightMinded came on board and migrated BPC’s old system to our efficient website with integrated CRM, designed to streamline membership operations and reduce manual workloads.
Want to find out more about the work we have done with BPC? Head over to read the case study about this awesome client.
Log out to log in new trees with the Brighton Permaculture Trust!
At BrightMinded we recognise that climate change and biodiversity loss threaten our local and global environment. To do our bit to help redress these problems, we’ve partnered with Brighton Permaculture Trust to sponsor community orchards in our local area.
Orchards improve biodiversity by providing new habitats for wildlife and also help to reduce air pollution and regulate temperature. They are a place to relax and unwind, and enjoy locally produced food with zero carbon miles!
So earlier this year, Stephan from Brighton Permaculture Trust with our own Dan Murray and Natalia Graczyk helped the children at Brunswick Primary School plant their very own school orchard with apple, pear and plum trees! Below you will see the results so far.
It can be tricky finding spaces suitable for a new orchard, but Brunswick Primary School in Hove has a fantastic field with plenty of space. Dan Murray, one of the founders of BrightMinded, knows the school well having had two children enjoy their time at Brunswick. Dan reached out to the school who were happy to participate.
Children from all year groups got involved, and Maddy Alexander, the school’s Outdoor Learning Coordinator, is ensuring that the project is talked about in class and is linked to the “Our City Our World” environmental education programme running in Brighton and Hove.
BrightMinded’s success at the MemberWise Expo.
In the last quarterly update you would’ve heard about some of our preparations for the Digital Excellence, Memberwise Expo in London. Now, after the event we have some incredible data, tech insight and membership news collected from the event.
Of course, it could not have been a successful expo without some superb merchandise, BrightMinded style.
The BrightMinded socks were a massive success. Produced by the great Stand4Socks, not only were the socks sustainably sourced but we also donated a pair to a homeless person with every pair we purchased.
We surveyed several of the membership organisations at the event who shared some valuable insight about their workflows and tech. We will be sharing more info about the answers we received but one of the most jarring responses were those to a simple but important question: What isn’t working in your current systems?
From CEOs through to marketing leads, the responses revealed consistent themes. Across roles and organisations, the same key challenges came up time and time again. These issues are creating friction for teams and limiting the full potential of many membership platforms. Listed from the biggest challenge to smallest:
- Data that’s hard to trust
- Systems that don’t talk to each other
- Frustrating UX
- Reporting that doesn’t deliver
- Limited accessibility
- Pressure on value for money
- A hunger for automation
It was a good indicator of how much the membership field still struggles with some fundamental features that can be easily addressed with the right software for membership organisations.
Are membership organisations interested in AI?
We also collected data confirming that membership organisations are demonstrating themselves to be open to using AI. This is not for the sake of it but to genuinely simplify complexity.
In fact, 90% of the professionals we spoke to said they were either actively exploring or fully committed to using AI in their membership platform. That’s a strong signal that membership organisations are ready for tools that do more than automate. They need to make things clearer, quicker, and more human-friendly.
Team bulletin
We were honoured to continue with our 5 year tradition of taking on a graduate and showing them the entry into the big world of work via the internship path alongside Sussex University.
This year we welcomed Molly, who was with us from May to June and we thought it would be great to hear what she has to say about her time here at BrightMinded:
What attracted you to apply for this internship at BrightMinded?
What really drew me in was how closely the role aligned with what I’d been learning at university. It wasn’t just a box-ticking exercise. I could clearly see how the skills I’d been developing in my degree could be put into practice here. It felt like a natural next step, not just an internship for the sake of experience.
How has your experience been compared to what you expected?
It’s been even better than expected. I’ve gained loads of hands-on experience and, just as importantly, there’s a real culture of curiosity here. You’re encouraged to ask questions, test ideas and get involved; and that makes a huge difference when you’re starting out.
What advice would you give to other graduates considering an internship after university?
My advice would be to go for it. In today’s job market, real-world experience is incredibly valuable. An internship gives you the chance to apply your skills, build your confidence, and open doors you might not have expected. You learn, you grow, and it could lead to something much bigger in the long run.
How would you describe the team and culture at BrightMinded?
The team is supportive, switched-on and genuinely collaborative. Everyone brings something unique to the table, and there’s a strong sense of working towards a shared goal. It’s a welcoming and inclusive environment where people are encouraged to contribute and feel part of something bigger.
It’s been an absolute pleasure to have Molly with us earlier this year and we want to extend great thanks for all her hard work and wish her the best in her marketing career! As a dedicated marketeer, we know she will go far.
Recent blogs
Lastly in our update, we thought to catch you up on some interesting blog posts we’ve been working on:
- For those curious about membership data analytics, learn more about how to make data-driven decisions and optimise your membership site with our newest blog: Membership data analytics and insights: measuring success and making data-driven decisions (with AI)
- Or maybe you haven’t had a chance to familiarise yourself with the new WCAG 2.2 laws? In our blog ‘WCAG 2.2 (Web Content Accessibility Guidelines) means accessibility law change – is your association compliant in 2025?’ you will find all the information your organisation needs about the change and how it impacts you and your members.
- Lastly, you can put your idea to a test with a Proof of Concept but not before reading our blog: What is a Proof of Concept (PoC) in AI?