Sarah Rothwell | UX and design consultant

I believe that when you place users at the core of a project, it always makes for a better product and a bigger impact

Sarah’s background

Sarah’s passion of digital design began some time ago, with her BBC Micro computer and some ski pants back in the late 80s. Since then she has worked with some of the world’s most interesting charities, financial institutions, and businesses alongside some inspirational independents.

Sarah’s focus is on placing the user at the centre of all projects – website, app or interface – believing this is what makes for a better product and a bigger impact. She’s an intelligent thinker with years of experience in the digital arena and a born problem-solver. Her varied background in strategy, brand, design, and accessibility give her a solid base for creative thinking and oodles of businesses sense. She also holds an MSc in User Experience design from Brighton University.